Nikon cameras, lenses, and imaging technology.
The 85mm prime is the classic portrait lens. Image: C.Stadler/Bwag (CC BY-SA 4.0). Ask any working portrait photographer which lens they would keep if they could own only one, and the answer is almost always…
Every beginner starts with the kit lens — and that's completely fine. The 18–55mm zoom that ships with your camera is versatile, lightweight, and costs nothing extra. But it has one serious limitation: a small…
The mirrorless camera market has entered a new phase in 2026. Shipment data from CIPA — the Camera & Imaging Products Association of Japan — shows an industry no longer riding the double-digit growth of…
The sub-$1000 mirrorless market in 2026 is the sweet spot for anyone who wants to move beyond a smartphone without taking on a four-figure body. You can now get flagship-grade autofocus, 10-bit video, and 26-megapixel…
Buying your first "real" camera is a milestone, and 2026 is a great time to make the leap. Mirrorless cameras have matured, autofocus is now fast enough to track a running pet without you thinking…
Every digital camera is built around one component that shapes more of the final image than any other: the image sensor. Three formats dominate the market today — full-frame, APS-C, and Micro Four Thirds —…